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Home > Get Organised > Working With People >

Facts You Should Know About Community Engagement - 13 Steps to Raising the Right Crowd - A Free Report

Communities of all sorts can sometimes struggle to get positive engagement and participation of a cross section of members and constituents (“stakeholders”).In these modern times, people are more and more busy and less inclined to get involved. And yet, engagement is becoming even more important.

As a community leader, you may experience the frustration of having the usual not so positive voices involved and despair at how you can change this.

Further, your community or network may have reached the limit of what can be achieved by individuals and organisations operating in isolation. And yet, attempts at facilitating collaboration are not always entirely successful or do not incorporate the latest practices and principles.

What is required is a systematic step by step approach that provides a predictable result each time it is used.

Community Engagement

We have developed a free report that provides such a systematic approach.

The 13 steps program provides a complete roadmap for generating extraordinary community or network engagement.

It outlines 13 specific steps, most of which apply to any community or network and any issue (be it community visioning or planning or something more specific such as economic development, prosperity, health, mental health, wellbeing, sustainability, youth, education, transportation or whatever).

The 13 Steps to Successful Community Engagement

It is possible that your own circumstances mean that some steps (or parts thereof) are not applicable, however, the closer you can stick to these suggestions, the more likely you will be to achieve extraordinary engagement.

The steps should be considered and applied in the order presented. The first 3 steps are foundational and will only require a decision without any further action.

Step 1 - Adopt a Marketing Mindset

Step 2 - Do It Properly or Not At All

Step 3 - Don’t Engage for the Sake of Engagement

Step 4 - Prepare a Pithy, Positive Passion-filled Purpose

Step 5 - Consider Forming a Planning Group

Step 6 - Identify Your Stakeholders (”the Whole System”)

Step 7 - Identify Your Major Stakeholders

Step 8 - Identify Stakeholder Group Needs

Step 9 - Use Appropriate Messages

Step 10 - Use Appropriate Channels

Step 11 - Describe the Process

Step 12 - Build the Credibility

Step 13 - Offer Other Incentives?

To Obtain the Free Report

For a copy of the free report on The Facts You Should Know About Community Engagement, email us at info@futuresearch.net.au

Source: Australian Future Search Network




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Last modified: 11 Sep 2008